Selling Your Home

We have achieved record prices in communities

across Greater Vancouver, BC. Prepare to be impressed!

Listing a home/property and marketing a home are fundamentally different – and the outcomes can also be very different. We are highly experienced marketing professionals, bringing a wealth of formal marketing training and decades of marketing experience to bear, in order to deliver extraordinary results. When you are planning to sell your home/property, let us show you the difference!

Selling a home, Real Estate, Team Dana & Amar, Recently Homes Sold Prices, Selling your home - understand your target buyer

1. Understand your target buyer

This is simultaneously the most important step – and the one most often overlooked. Every home/property will appeal to a different kind of buyer, with their own preferences and priorities. Failing to understand this is the most common reason why homes fail to sell at a good price! Many of our listings were obtained after another Realtor ® failed to sell – and the clients were subsequently amazed when we had offers at or above the price at which was previously listed. Ask us for details!

2. Evaluate your home objectively

When Selling Your Home/property we consider it our obligation to help you thoroughly and objectively evaluate your home’s condition and features to properly assess how it competes in the current Real Estate market. This will help set a price for selling your home/property.

3. Plan the marketing of your home

We have perfected a Home marketing plan for every type of property in the market. Some things work better in some areas and price ranges than other. We will craft a unique home marketing plan for your property, taking into account the target buyer, competition in the neighbourhood and market conditions.

4. Execute the Home Marketing Plan!

Step by step, we will ensure that your home presents in the best possible light, then highlight your home to qualified buyers and negotiate a successful close. Read on …

5. Stage your home

Staging is about making sure your home presents really well in photos when you lit it as well as in-person visits to our target buyer. We are expert at using staging to help buyers fall in love with the features of your home most important to them, as well as minimizing the impact of anything which could detract. We will provide advice, and help you enhance the appearance of your home with art work and accent pieces, before Listing a home. There is so much we do in this area; call us for an assessment of what we can do in your home!

6. Showcase with high quality photographs

We offer high end, professional photography to showcase your home’s features in the best light. We direct our photographers to ensure the most important features of your property are highlighted. Great photos tie directly to our marketing plan, serving the same purpose as a resume: to drive people to come visit your property in person! Selling Your Home means getting as much exposure as you can.

7. Use Drone aerial photography

Aerial photography and video will let prospective buyers see the home from above, the landscaping, and the neighbourhood. Amar is a registered, commercial drone operator, and proficient in taking exactly the pictures and videos needed!

8. Offer Matterport virtual tours and floor plans

Prospective Buyers can do a walkthrough of your home from the comfort of their homes. This will allow them to view the flow of the floor plan, close up of all the rooms and updates, even the views from the windows. This will be a fully interactive 3D Tour, with a 3D floor plan, and is particularly useful during times of pandemic. When we list a home, we will always have the traditional 2D floor plans done by a professional.

9. Print high quality colour brochures

Our brochures have vivid images to tell your home story, room dimensions, lot size, floor plan, and all the other pertinent information regarding your property, printed on high quality gloss paper to capture buyers attention. The brochures serve a very important purpose: to remind the potential buyers why they loved your home after they have toured several others.

10. Engage with buyers on social media

Over 90% of the Buyers start their search online. That is why when we are Listing a home, we post virtual tours and videos on our website, YouTube, Facebook, LinkedIn, etc. Social Media gives additional exposure to your listing through the online communities.

11. Negotiate the sale!

We do the home marketing and property valuation process well, and that means you’ll be seeing a buyer with a contract soon. Now comes the most critical phase: negotiations with the buyer! Our extensive formal training and experience in negotiations in Real Estate transactions will ensure you receive the best price possible when you are selling your home/ property.

12. Inspections and repair negotiations

Be aware that negotiations are sometimes re-opened as a result of defects found during a home inspection. Oft times, the buyer will demand corrective action or price reductions unfavorable to the seller. We have considerable experience and expertise defusing these situations and successfully negotiating our way to completion – with minimal (usually no) expense to the seller!

13. It’s all in the details…

There are many tasks, objectives and deliveries involved in taking a seller side transaction from contract through a successful closing. When we list a home, we stay on top of all of them to ensure you have a smooth and seamless sale and move to your new home.

Why should you consider working with a Realtor ® when Selling Your Home/property? Check what CREA is saying!

Why chose to work with Team Dana & Amar? Check our credentials!

Let us Give You a Free, No obligation, Home Evaluation!

We will advise who the target buyers are, how to best attract them, and the price at which your home will likely sell.

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